SEO Audit Services · Australia & New Zealand
SEO Audit That Reveals What's Holding You Back
My comprehensive 200+ point SEO audit identifies and prioritises every issue preventing your website from achieving its full ranking potential. Technical health, on-page quality, backlink profile, and competitive gaps - all analysed, prioritised, and delivered with a clear action plan. Personally conducted by Kaan TURK.
Does this sound familiar?
These are the most common situations where businesses need an SEO audit.
Traffic dropped and you don't know why
An algorithm update hit your site. Rankings fell. Without a proper audit, you're guessing at the cause and likely making it worse with random fixes.
You've been doing SEO but results are mediocre
Rankings barely moved despite months of effort and investment. A comprehensive audit often reveals the real bottleneck that's been suppressing results the whole time.
You're launching a new website or redesign
Redesigns break rankings constantly. A pre-launch audit catches the redirects, canonicals, and structural issues before they cost you the rankings you've spent years building.
You don't know where to start
You know your site has SEO problems but have no idea which are critical, which are minor, or what to fix first. A prioritised audit gives you that clarity.
A 200+ point audit across every SEO layer
Six critical areas that together determine your search visibility and ranking potential.
Technical Health
Crawlability, indexation, Core Web Vitals, HTTPS, mobile responsiveness, and JavaScript rendering - every technical factor that affects how Google processes your site.
On-Page Quality
Title tags, meta descriptions, header hierarchy, keyword usage, content depth, image optimisation, and cannibalisation checks - the on-page signals that determine relevance.
Backlink Profile
Domain authority, referring domains, anchor text distribution, toxic link identification, and competitor backlink gap analysis using Ahrefs.
Competitive Analysis
Detailed comparison vs 3 competitors showing keyword gaps, content gaps, and link opportunities that tell you exactly where to focus effort first.
Local SEO Assessment
Google Business Profile status, NAP consistency, local citation presence, local keyword targeting, and review signals (if applicable to your business).
Content & Strategy
Content gap analysis, topical coverage assessment, search intent alignment, competitor content comparison, and quick win opportunity identification.
Audit-driven results I've achieved
Every engagement starts with a full audit. These are the results that followed.
How the SEO audit works
A seven-step process from access setup to delivery and consultation.
Discover
Discovery & Setup
Initial discovery call to understand business goals, access setup (GSC, GA4, analytics tools), competitor identification and selection, and audit scope confirmation.
Technical
Technical Analysis
Complete website crawl using Screaming Frog, Core Web Vitals performance testing, mobile usability and responsiveness check, JavaScript rendering verification, and security and HTTPS implementation audit.
Backlinks
Authority & Backlink Review
Ahrefs backlink profile analysis, domain authority and historical trends, toxic link identification, competitor backlink gap analysis, and lost link opportunity identification.
Search Console
Search Console Deep Dive
GSC performance data analysis, index coverage issue review, search query and CTR analysis, mobile usability problems, and manual action and security issue check.
Manual Review
Manual Expert Review
Keyword cannibalisation identification, site architecture evaluation, content quality assessment, UX and conversion path review, and strategic alignment verification.
Compile
Report Compilation
Issue prioritisation and categorisation, actionable recommendations creation, quick wins identification, long-term strategy development, and executive summary preparation.
Deliver
Delivery & Consultation
Comprehensive PDF report delivery, optional 30-minute video walkthrough, Q&A and clarification session, and implementation guidance.
Why this audit is different
| Other Service Providers | My Approach | |
|---|---|---|
| Who conducts it | Automated tool output, no expert review | I personally analyse every finding |
| Depth | Surface-level technical flags | 200+ points with strategic context |
| Competitive intelligence | Your site only, no competitor analysis | 3 competitor gap analysis included |
| Prioritisation | A list with no order of importance | Critical / high / medium / low priority tiers |
| Presentation | Raw spreadsheet or generic PDF | 60-80 page professional report + video walkthrough |
“The audit found a canonical issue we'd had for two years that was splitting our ranking signals. Once fixed, traffic increased 40% within six weeks.”- Andrew K., Director, Melbourne
Is an SEO audit right for you?
An SEO audit is the right starting point in these situations.
Before Starting SEO
Don't start an ongoing SEO engagement without an audit. Knowing exactly what's broken tells you where every dollar of SEO investment will have the most impact.
After a Traffic Drop
Something changed - algorithm update, site migration, or competitor movement. An audit diagnoses the cause instead of guessing.
Before a Website Redesign
Redesigns are one of the most common causes of ranking loss. A pre-launch audit maps all redirect requirements and flags structural changes that will hurt rankings.
SEO audit options for every site size
One-off audits for businesses that need clarity before committing to ongoing SEO.
Starter
For small businesses building their SEO foundation.
Audit includes:
- 200+ point analysis
- 40-50 page PDF report
- Prioritised action plan
Growth
For growing businesses ready to scale organic traffic.
Audit includes:
- Deep content audit
- 3-competitor gap analysis
- Keyword cannibalisation report
- Site architecture analysis
Pro
For established businesses in competitive markets.
Audit includes:
- Comprehensive technical audit
- 5-competitor gap analysis
- JS/SPA rendering audit
- Advanced schema strategy
Authority
For large websites requiring enterprise-level analysis.
Audit includes:
- Full enterprise audit suite
- Unlimited competitor analysis
- Advanced schema strategy
- 30-min video consultation
- Quarterly re-audit
Need a quick free audit session? Get a custom quote
Frequently Asked Questions
Ready to turn organic search into your strongest growth channel?
If you're looking for an SEO specialist in Australia or New Zealand who combines government-validated credentials, entity-based methodology, and a track record spanning global brands to local businesses - I'd welcome the conversation.